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Inside BT

This section contains features related to BT's strategy.

 
   
DLM – broadband’s ‘unsung hero’ 

DLM – broadband’s ‘unsung hero’
There are some innovations that steal the headlines and completely alter the way we look at the world…

Actionable insight pays dividends 

Actionable insight pays dividends
Jeff Patmore is BT’s Head of University Research. Here he discusses how the informed views of BT’s partners can help the company to maintain its propensity to innovate…

Come and explore the digital home of the future... 

Come and explore the digital home of the future...
There’s no doubting the huge impact that broadband has made to people and their lives in recent years. For millions of us, this includes our homes where digital living is fast-becoming a way of life...

Helping new ideas take hold 

Helping new ideas take hold
Truly successful companies constantly search for inspiration and innovation to improve products, services and the bottom line, but they often fail to tap one of the best sources of great ideas - their own employees...

Widget believe it 

Widget believe it
The latest weapon in BT's quest to deliver better customer service is nothing more than the humble widget, a simple technology that is enabling significant change across the internet as part of the move to a web 2.0 world...

In tune with BT Internet Radio 

In tune with BT Internet Radio
The rapid uptake of broadband over the past five years has delivered high-speed internet connectivity into millions of homes; and now the drive is on to exploit that bandwidth with new applications and devices that use wireless technology to link consumers to content across the internet.

Licensed to innovate 

Licensed to innovate
Keeping a close guard on new ideas and innovations has been a long tradition for many companies who are fearful of giving away potential competitive advantage.

Aren’t the innovators looking younger these days? 

Aren’t the innovators looking younger these days?
At BT the idea of ‘starting them young’ is becoming a mantra through the company’s diverse range of research sponsorship programmes and summer placements, which are attracting the best and brightest university students to boost BT’s innovation and research processes.

BT’s next steps in innovation - simply academic 

BT’s next steps in innovation - simply academic
As one of the UK’s leading innovators in the commercial sector, BT has an enviable track record of bringing new technologies to market, but its aspirations are for even greater achievements in this area.

Announce it to the world

Announce it to the world
Oyez oyez oyez! I do on this day, the 9th July 2007, announce the birth of a mash-up web application, hereby named Tell'M. God save the Queen.

Mapping 'Mash-up' Shows Agility in Action

Mapping 'Mash-up' Shows Agility in Action
A handy location-finding service from BT, which fuses an online mapping utility with The BT Phone Book, has been hailed as a 'fantastic example of agile development.'